Nordgröna was born during a rainy excursion in Sweden, from the discovery that reindeer moss has the unique ability to absorb water and keep the inside of tents dry.
While still students at Lund University, founders Oscar and twin brothers Joris & Sander found a way to apply this versatile material to modern living and working spaces.
Nordgröna's first product was installed in 2014 in a café. Since then, customers have included BMW, Apple, Porsche, Google, IKEA, and more. In 2019, Nordgröna was awarded the “Di Gasell” and named one of the fastest growing companies in Sweden.